Project: Meta Quest App Store Launch
The challenge:
Talespin has become a leader in crafting VR content in the soft skills learning space for a library of clients. However, they wanted to open their platform up to the Meta store at large, transitioning from a strictly B2B organization, to include B2C.
The solution:
The strategy was to teach soft skills by focusing on anxieties of a changing world — from debating polarizing topics like AI, to learning how to navigate online misinformation.
Gearing up for a Meta store launch, I created dynamically branching narrative experiences for Talespin’s VR platform. I pitched storylines, wrote scripts, designed the branching logic and coached voice actors to bring the modules to life.